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Focus Mortgage Get Started

Serve Better.
Scale Bigger.

The control and support of retail with the flexibility and pricing of broker world.

Make the Move Learn how it works
$695 Flat company fee
12+ Investor relationships
1099 Contractor options

Focus Mortgage, Inc. NMLS 2755855 · 2400 N Woodlawn St Ste 205, Wichita, KS 67220 · Equal Housing Lender

Origin Story

Two perspectives.
One model.

We fused the knowledge of a top broker LO and a top retail LO to create the best of both worlds: the hybrid-wholesale model.

What is hybrid-wholesale?

The control and support of retail with the flexibility and pricing of broker world.

Two perspectives, fused into one model that lets you serve better and earn more.

Retail-grade support

Dedicated transition team, HQ processing, compliance coverage, and a full marketing kit from day one.

Broker-world pricing

Flat fee structure, no hidden warehouse charges, 12+ investors. You keep more of every deal.

The Focus Brand

Intentionally created to elevate you.

Your brand is your first impression. We made sure it counts.

01

The Name "Focus"

Enhances your personal brand. Immediately tells your borrowers that you are someone who is dedicated and sees the end goal.

02

High Quality as a Baseline

Focus marketing materials help you look polished and professional. Set yourself apart and gain trust before even saying a word.

03

Flexibility to Go Beyond

You are not limited by the brand, but are given the tools to make Focus fit your business. Use the brand or the DBA your way.

Focus Mortgage

Products & Pricing

Built to compete.
Priced to win.

No surprise fees. No arbitrary restrictions. Structure that lets you earn more.

Broker or Correspondent

Your choice. No penalties.

  • Go broker or go correspondent. You choose.
  • NO penalties

Flat Fee Structure

Transparent. Predictable.

  • $695 company fee
  • $300 platform fee, offset by $300 bonus after 25 transactions
  • NO hidden warehouse charges on correspondent loans

Robust Investor List

Expanding continuously.

  • Offering over a dozen different investors and lenders
  • This list will continue to grow over time

All Major Loan Types

Build your focus around them.

  • Conv, FHA, VA plus: Jumbo, Non-QM, DSCR
  • HELOCs, Reverse, Construction, and more

Structure

Freedom in how you operate, freedom in how your business grows.

01

Control Your Schedule

1099 options available depending on your state licensure and role.

02

Build Your Team

Easily setup your team splits and keep track of everyone’s progress with Cadence.

03

Collaborate When You Want

Take advantage of our online forum, use our Cadence leaderboard for motivation, tune into our Focus Framework series, and attend yearly team events in person.

Support & Marketing

Everything you need to look like you’ve been here for years.

Dedicated Transition Team

Make the move without losing your loans.

Many LOs see an increase in business activity for both purchase and refinances.

Processing Optionality

HQ Processing available for $750/file. Taken from submission to closeout. You can also self process or use a third party.

Already have your own processing? We support that too.

Professional Marketing Kit

You will receive custom marketing assets such as business cards, one-pagers, online profile, and more.

Online ordering system for reorders. Build your own using our brand guides.

Technology & Tools

The tech stack that makes it possible.

ARIVE LOS / POS HousingWire Top 100

Pre-approve clients from your phone.

Generate quotes in seconds. ARIVE acts as a pricing engine, loan operating system, and point of sale — all in one place.

  • Full loan file management
  • Live investor pricing engine
  • Instant mortgage quotes
  • Branded pre-approval letters
ARIVE pricing engine results
Cadence Platform Proprietary

Track loans, monitor bonuses, and keep tabs on the Focus leaderboard.

Our proprietary platform puts every metric that matters in one place. And so much more.

  • Loan pipeline scorecard
  • Brokerage leaderboard
  • Bonus tracker + pace chart
  • Refi scenario builder
Cadence brokerage leaderboard

Marketing Snapshot

Professional
from day one.

Focus Mortgage Marketing Examples

Everything ships before your first day.

Custom assets built to your profile, not a generic template. Your name, your photo, your brand. Ready to deploy.

Next Steps

Intro to Transition Team + Application Process

Walk through what it looks like to make the move to Focus and see firsthand how easy the transition is.

Get Started with Focus

No obligation. Just a conversation.

Have more questions? Schedule a call on any of these topics

Tech Systems Tutorial

Walk through ARIVE and Cadence with a live demo

Processing & Operations

Understand your processing options end-to-end

Refinance Rate Radar

See how our refi monitoring works for your pipeline

Marketing

Review your custom kit and brand asset workflow

Pricing

Model your current scenario vs. the Focus structure

Focus Framework

Our training and coaching series for LO growth